Social Media Manager for Honest Abe Roofing Franchise Job at Honest Abe Roofing Corporate, Terre Haute, IN

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  • Honest Abe Roofing Corporate
  • Terre Haute, IN

Job Description

Job Description

Job Description

Benefits:

  • Competitive salary
  • Dental insurance
  • Free food & snacks
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Vision insurance

About the Role:
We are seeking a talented and creative Social Media Manager to join our team at Honest Abe Roofing Franchise. As a key player in our marketing department, you will have the opportunity to shape our brand's online presence and engage with our audience in innovative ways.

Key Responsibilities:

  • Social Media Strategy & Management:
    • Develop and implement a comprehensive social media strategy to enhance brand visibility and engagement across all platforms (Facebook, Instagram, LinkedIn, etc.).
    • Create and schedule engaging content tailored to each platform and audience, including text, images, and videos.
    • Monitor and respond to social media interactions, including comments, messages, and reviews, in a timely and professional manner.
  • Campaign Development & Execution:
    • Plan and execute multi-location social media campaigns to promote local events, specials, and services.
    • Use Cloud Campaign tools to create and manage automated social media campaigns, ensuring consistency and effectiveness.
    • Collaborate with the marketing team to design and implement Google Ads and other online advertising strategies.
  • Analytics & Reporting:
    • Utilize social media analytics tools to track performance metrics and generate regular reports on engagement, reach, and ROI.
    • Analyze data to provide actionable insights and recommendations for improving social media strategies and campaign effectiveness.
  • Brand Consistency & Creative Content:
    • Ensure that all social media content aligns with the Honest Abe Roofing brand voice and messaging.
    • Develop creative content ideas and strategies to keep the brand fresh and engaging.
    • Monitor comments and respond.
  • Collaboration & Coordination:
    • Work closely with franchise owners and marketing teams to understand local market needs and tailor content and campaigns accordingly.
    • Coordinate with graphic designers, content creators, and other stakeholders to ensure cohesive and high-quality content production.
  • Trend Monitoring & Innovation:
    • Stay up-to-date with the latest social media trends, tools, and best practices.
    • Recommend and implement new social media strategies and tools to keep Honest Abe Roofing at the forefront of digital marketing.
Qualifications:

  • Experience:
    • Proven experience managing social media platforms for a multi-location business or franchise.
    • Demonstrated success in developing and executing social media campaigns that drive engagement and lead generation.
    • Experience with social media tools.
  • Skills:
    • Strong understanding of social media algorithms, best practices, and trends.
    • Excellent written and verbal communication skills with a keen eye for detail.
    • Ability to analyze data and generate actionable insights.
  • Education:
    • Bachelors degree in Marketing, Communications, or a related field, or equivalent work experience.
  • Personal Attributes:
    • Creative thinker with strong problem-solving skills.
    • Highly organized with the ability to manage multiple projects and deadlines.
    • Collaborative team player who can also work independently.
About Us:
Honest Abe Roofing Franchise has been a trusted name in the roofing industry for over 20 years. Our commitment to quality and customer satisfaction sets us apart, and our employees are proud to be part of a company that values integrity and excellence.

Flexible work from home options available.

Job Tags

Work experience placement, Local area, Flexible hours,

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